Explore the factors here:
Use Unique and quality Content: Quality of content is a powerful way to increase the ranking of our website in search engine result page. Content has always been the majesty of the search engine. That’s why every marketer makes sure about the quality of content. Keywords plays main role in the content because content additionally should be optimized with important keyword so it is crawled by the crawler and easily search by users.
Now question is how to create valuable content? As you begin creating content, make sure about your website that:
1) Site is useful and informative: In case your website is for a hospital or restaurant, you can include the area, hours of operation, contact data, menu and a blog to share upcoming occasions. It increases the visitors interaction towards our website.
2) More valuable and useful than other sites: If you write about Recipes, make sure your article provides more value than the other articles on the web on Recipes. Make creative and full of information to your article then other.
3) Credible: Demonstrate your site’s believability or credibility by using unique research, references, connections, audits and tributes. An author life story or testimonials from genuine clients can help support your site’s dependability and reputation.
4) High quality: Sit’s content should be unique, Specific and good quality. It should not be publish on various websites and also keep in mind that your content should be created not for good ranking in search engines. It should be helpful as well as good experience for users.
5) Engaging: Always use Images of your products, your team or your own. It brings color and life to your site and also attracts the visitors but make sure users are not diverted by spelling, stylistic errors. Interact with visitor by regular updates, Comments boxes and social media widgets. This is a very easy and good way for engage visitors. Be careful of things that can make visitors not trust your site and leave from your site quickly. It makes bad impression on your site.
If you follow these guidelines when you write an article or any type of content, it will definitely help in the ranking of your website. So, discuss these points with your content writer and get optimal results for your site.